The agency

Technology & Poetry
Arroba is a creative & media agency for the digital age born in 1995. We believe that our model represents something new in the advertising industry. We meet the needs of digital age brands. We believe in innovation, attitude and character.


We believe that technology is highly powerful and can change people’s lives. This creates an opportunity for brands to connect to them. Digital is currently the backbone of advertising mainstream. We go where your customers go.


This is who we are, this is how we roll.


We love what we do


We love what we tweet

Who we are

Meet the team
Daniel Casal
CEO Agency

``Success lies in perserverence. Don´t give up!``

José Manuel Ruiz de Clavijo
General Director

``You are here to be happy``

Ismael Alcolea Simó
Head of Media and Performance

Agustín Vara de Rey
New Business Media Manager

Beatriz Díez Cabello
Account Manager

``We cannot solve our problems with the same thinking we used when we created them``

María Imedio Catalán
Brand Supervisor & Communications Manager

``Someone with an innovative idea is crazy until de idea becomes a success``

María Gueimonde
Executive Account

``Where ideas are born, grow, and should the client want, are made real``

Ana Vega
Social Ads Manager

``The companies that understand Social Media are the ones that communicate the message: I see you, I listen to you and I care about you``

Guillermo González
Social Ads Specialist

Marcos Fernández
Social Media Manager

``There’s an issue``

Idoia Ugarte
Social & Content Planner

Paola Cudiero
Social & Content Planner

Tilly Smith
Social & Content Planner

``Don´t count the days, make the days count``

Luis Mozo
Creative Director

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Raquel Benito
Art Director

“I´m not afraid, i was born to do this.”

Carlos Carretero
Graphic Designer

Pablo Gutiérrez
Producción Audiovisual

``Change is good``

Sandra Marzán Castro
Cost Controller

``The job isn't finished until the paperwork is done``

Arantzazu Martínez
Strategy Director

``Any sufficiently advanced technology is indistinguishable from magic``

José Luis Esteo
Executive Creative Director

``In this vertiginous world taking the time to stop and think is the way to get anywhere faster``

Enrique Hortalá
Director Data Science

Enrique Esquete
Director de Medios

``Common sense is the art of solving the problems, not creating them``

Jorge Solís
Account Manager

``Cultivation of ideas is necessary for the future``

Fernando Chivite Arraiz
Brand Supervisor

``Knowledge increases our power as much as it decreases our pride``

Ángel Rivas
Executive Account

``Everything changes, nothing is lost``

Carla Iniesta
Digital Paid Media Manager

``He that loves reading has everything within his reach``

Anneliese Rubsam
Digital Media Planner

``Every day is a new begining, a new idea, a new learning experience``

Kerry Goddard
Social Media Manager

``Tell a good story. Make it count``

Paula Acebo
Social Media Manager

``If you don’t share it, it doesn’t count``

Theresa Marie Beno
Social & Content Planner

``The best way to predict the future is to create it``

Maria Sanz Brocklebank
Social & Content Planner

``Think outside the box``

Desirée Heranz
Creative Director

``I’ll be brief. Meow``

Andrés Lillo
Creative Copywritter

``Better if you put it to me in writing``

Marta Rivas
Graphic Designer

``Colour degradation must die``

Néstor Martín
Producción audiovisual

Lourdes Cortés

``Remember that each one's behavior depends on the destiny of all``

Gracia Cardador
Senior Communication & PR Consultant

``Loving paper``


Statistics that speak for themselves
Pages views
Unique users
Mobile connections
Fans & followers
Global Campaigns



It's your time to shine


We'd love to talk to you